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Recent Articles at Home Entrepreneur Guide
Business Structure and Financing
By: John Vinturella
The most common business structures are proprietorships, partnerships, and corporations. A proprietorship is simply a one-owner business. It is the
What Is a Solo Entrepreneur?
By: Terri Zwierzynski
A Solo Entrepreneur (Solo-E) is a professional who chooses to go into business by themselves (“go solo”), collaborate with others, grow their business
Catching in a Pitch Meeting: The Key to Listening
By: David B. Adams
The tendency to start a business development meeting talking about yourself and your firm is a natural one - but one that should be done selectively,
How To Market Speciality Services
By: Debbie LaChusa
Marketing a specialty service is not that different than marketing any other type of product or service. The first thing you need to do is the very same
3 Essential Elements of Operating a Successful Business
By: Michael Brassil
Have you ever imagined what it would be like to live your dream? A good place to start would be to recognize that there are three elements, and only
Rambling Confessions of a Recovering Entrepreneur
By: Hesh Reinfeld
I told my family that I finally accepted that my passion had become an ob- session, and you could even call it an addiction. They all laughed. What had
An Entrepreneur's Challenge
By: Jan Verhoeff
Living in the twilight zone has its advantages. In the early days of starting my business, I found the limitations of living in a rural area to be restrictive.
Evaluating an Opportunity
By: John Vinturella
Business opportunities are often based on broad trends, such as:•demographic, such as the "graying" of America (creating opportunities in health services,
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By: Lance Winslow
It is paramount that all franchising companies work hard in the critical launching of all franchises in their new territories. In this present period
Double Down on Marketing
By: Wil Schroter
If you want to compete in the world of high growth startups, you better know how to play the marketing game. Marketing has become a big stakes game where
Rx for Falling Corporate Profits
By: John Di Frances
Once again the squeeze is on as renewed inflation worries slow the economy's growth and many companies resort to believing that cost cutting is the best
Are You Sure You Want To Start Your Own Business? Part Two of a Series
By: Charles and Holly Egner
Why, exactly, do you want to go into business for yourself? Is it because you cannot stand the thought of working for an uptight, demanding, and perfectly
Franchises - Emotional Fulfillment - The Challenge
By: Dennis Schooley
Does A Franchise Meet Your Needs?Do you look forward to Friday afternoon or Monday morning? Perhaps that’s the true litmus test of happiness. If you’re
Entrepreneurial Emotions or It Seemed Like a Great Idea at the Time
By: Paulette Ensign
It’s your first business or the next Great Idea in your ongoing business, online or offline, it doesn’t matter. The roller coaster ride is a theme and
Solo Mojo for Solo Entrepreneurs --- Where's Your Juice?
By: Karen Tax
I recently read a magazine article about Andrew, a 42-year old businessman. He gave up a demanding law practice in the Northeast, moved South to launch
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